Couldn’t agree more with Seth Godin’s latest blog about the future of publishing both online and off. Although we will miss the morning town paper if it goes away entirely, Godin correctly calls our attention to the point that what we’ll really miss is quite a small percentage of it. 98% of the information traditionally packaged by the city paper is better served online anyway—stock quotes, weather, entertainment reviews. And with less felled trees.
Not sure Site entirely agrees with Godin’s statement that “we don’t use this to support that online. Things support themselves.” To our eye, purveyors of good content are still too timid to ask to be paid for it outright, but we’re optimistic that we’ll see a few breakthrough publishers this year that stop wrapping “free content” up in advertising noise and start asking their audience to pay for what they value.